Tuesday 23 July 2013

Technology at the wheel?



Think again! So many companies these days think it’s a good idea to let technology get behind the wheel of business or business recovery. This is not going to move you forward. Business is about people and systems. If you happen to have a computer to help with one of those systems, fine, but don’t let that computer boss you around and don’t EVER start thinking that computer cares about you or your company. It doesn’t and it never will.

Likewise, there’s a strong trend to push business decisions on to the people who care for the computer. They are fantastic people and they help you get what you need. You may even get to feeling like they are indispensable because they are always saying things like, “We are working on that now”. Or they make your iPad work after you screamed at it and threatened to throw it out the window. Your tech team may be working miracles but they still can not run your business. Put them back in their car seat and get back to driving!

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